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MARCELLO GOLIA
PRODUCT DESIGNER
Foam Maximizer
A future vision on dishwashing
Concept developed for "Dawn" dish soap. It maximizes the use of soap by mixing it with water and producing an high quantity of foam, reducing wastes of both soap and water.








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Designed by Marcello Golia, Filippo Gilardi, Giulia Fiorinelli and Clelia Felici, in collaboration with prof. Giulio Ceppi at Politecnico di Milano. (2011)
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